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Page 1 of 2 Please check back for a list of new editors. Positions will open periodically. If you wish to apply please contact us.
Sean Golliher, Founder of SEMJ.org and Managing Editor. Sean is a consultant for companies needing help with search engine optimization and paid advertising techniques. He has consulted on search engine optimization for companies like Grubb-Ellis Commercial and has optimized websites for companies in many different industries. Sean has a B.S. in physics from the University of Washington in Seattle, a Masters in Electrical Engineering from Washington State University, holds four engineering patents, began studying search engines in 1999, worked as an affiliate marketer for four years before working on other companies websites, and ran his own SEO company in Colorado. His main research interests are search engine ranking algorithms and SEO. He frequently attends search marketing conferences in the U.S.
Bruce Clay, President and founder of Bruce Clay Inc., Associate Editor, Search Engine Optimization (SEO). Bruce has operated as an executive with several high-technology businesses, and comes from a long career as a technical executive with leading Silicon Valley firms, and since 1996 in the Internet Business Consulting arena. Bruce holds a BS in Math and Computer Science and also has his MBA from Pepperdine University, has had many articles published, has been a speaker at over 100 sessions including Search Engine Strategies, WebmasterWorld, ad:Tech, Search Marketing Expo, and many more, and has been quoted in the Wall Street Journal, USA Today, PC Week, Wired Magazine, Smart Money, several books, and many other publications. He has also been featured on many podcasts and WebmasterRadio shows, as well as appearing on the NHK TV special "Google's Deep Impact". He has personally authored many advanced search engine optimization tools that are available from the company web sites. Bruce Clay owns 100% of Bruce Clay, Inc. listed in the top 2000 firms in the 2007 INC 5000 list of the fastest growing private companies in America.
Bruce Clay is also in development of a major SEO book project for Wiley Books. This book is targeted for publication in late 2008 and will be the flagship SEO book in the all-in-one series. Bruce Clay is the host of the prime-time WebmasterRadio.fm show covering all of the Search Engine Marketing industry. The SEM Synergy Show, with top guests, news and commentary, covers the SEM industry. Bruce Clay is recognized as a Wikipedia Notable SEO.
Susan Esparza is the Senior Editor at Bruce Clay™. Associate SEO editor for SEMJ.org. She joined Bruce Clay™ in November 2004 and has written extensively for clients' Web sites as well internal publications, the SEO Newsletter and the Bruce Clay Blog. She is the co-author the SEO for Dummies All in One Desk Reference due out December 2008 from Wiley Publications. Susan co-hosts SEM Synergy on WebmasterRadio.fm every Wednesday. Show archives can be found on SEMSynergy.com.
Cathy Silton, Editor-in-Chief. Cathy Silton's background is in writing, editing, broadcasting, marketing, and advertising. Cathy focused her efforts on editing at the renowned Massachusetts Institute of Technology Press, where she spent more than a decade assisting its Editor-in-Chief. Her recent technical editing specialties have been in web content, SEO, white papers, user manuals, and design documents. Cathy was also Editor-in-Chief of an aviation newsletter distributed worldwide. Earlier in her career, she was a radio and TV newswriter and feature reporter. Cathy has a B.A. from the University of Colorado.
Heather Lutze, Founder of Lutze Consulting LLC, Senior Editor, Paid Marketing and Pay-Per-Click Advertising. Heather is a nationally recognized speaker, trainer and consultant in search engine placement, cost per click models, natural search, and ad campaign tracking. She is one of only three Yahoo! Search Marketing trainers, and four Pay Per Click Summit trainers nationwide. Heather is a sought-after consultant, speaker and instructor who conducts popular trainings and presentations in cities throughout the U.S. She runs her own internet marketing agency for the past eight years in Englewood, CO. She is married to Mark and has two children Evan and Kyle. She is currently working on her first book “The Findability Formula” due out in August 2008. Her companies website is at www.LutzeConsulting.com.
John Hingley. Senior Editor, Social Marketing. CEO & Founder of www.andiamosystems.com. John Hingley is the CEO and Founder of Andiamo Systems, a leading self-service Word of Mouth & Social Media Analysis provider to businesses of all sizes. John brings over 20 years of experience leading direct, brand and internet marketing programs for leading companies in technology, media and online retail industries. John served as Chief Operating Officer for wine.com, the world’s largest online wine retailer. Prior experience includes general Manager at Yaga, one of the first peer-to-peer content distribution networks; and Vice President of Direct Response and Ecommerce for The Learning Company and Mattel Interactive. Prior to starting Andiamo Systems in 2006, John Founded Crush Direct, a boutique brand and direct marketing agency. John holds a degree from the University of Oregon in Finance and Marketing. He is a board member of VerticalResponse, a leading self-service direct marketing provider to over 40,000 businesses worldwide, and an Inc. 500 Fastest-growing company.
Raquel Hirsch, Senior Editor and Speaker, Conversion Optimization. Raquel Hirsch, senior marketer, is the co-founder of WiderFunnel Marketing Inc.., a full-service Conversion Rate improvement outsourcing company that delivers clients with more value (sales, leads, transactions, etc) from the traffic that's already coming to their site as a result of their traffic-building investments. Raquel has an impressive traditional marketing, eMarketing, direct marketing, and CRM background. An eternal optimist, Raquel’s key ability is her skill at developing and implementing effective strategies, incorporating traditional as well as interactive marketing, and delivering integrated demand-generation campaigns that measurably deliver value to clients. Raquel has over twenty years of senior marketing experience in diverse industries with extensive expertise in the areas of lead-generation, customer acquisition and customer retention, including the development and strategic use of CRM, database marketing, e-commerce, web analytics, and direct mail. Before co-founding WiderFunnel Marketing Inc., Raquel held senior executive positions at Proximity (Senior VP and Managing Director), Pivotal Corp. (Director, eMarketing Solutions), Rogers Video (VP Marketing), Intrawest (Director, Database Marketing), and BCAA. Armed with an MBA, Raquel is a sought after speaker. Her teaching experience includes UBC, SFU and BCIT, plus numerous professional conferences and seminars across North America. In her personal time, Raquel assists various non-profits, mentors students, and is a Board Member of the UBC Alumni Association, the Vancouver Economic Development Commission and the Schara Tzedeck Synagogue. She has chaired three successful “DM Days” (2001, 2002 and 2003), bringing skills and professional development to over 1100 marketers. In November 2003, Raquel chaired “Illuminating Achievement,” UBC’s 9th Annual UBC Alumni Achievement Awards dinner, which raised significant funds for UBC student programs and scholarships. Her conversion optimization blog can be found at www.widerfunnel.com/blog/ .
Sante J. Achille, Senior Editor and Speaker, European Search Marketing. Sante lives in Italy and works out of a small medieval town called L'Aquila, 1 hour east of Rome. After acquiring a degree in engineering in 1986, he worked for major aerospace companies as a design engineer. In 1991 he joined the European Space Agency as a project management team member. In 1993 was introduced to the World Wide Web and took an interest to the technology and the far reaching implications it would have on society. In 1994 he participated in the second World Wide Web Conference held in Chicago to better understand the Web, and immediately afterwards resigned from his post with the European Space Agency to start his own company. Today he is a Professional Search Engine Consultant to Industry, Regional Government, and provides consulting services in partnership with major Italian Web Agencies and Web Certain in the UK. Sante has spoken at Search Engine Strategies events in London, Stockholm and Italy. Sante Teaches Search Engines and Web Marketing at the University of Florence, in the framework of the Master in Multimedia and Content Design. His informative blog can be found at Sante's Blog (SJA).
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